
Brixton Roof Top
Various projects.
Brixton Beach






North Pole Saloon






Activation Result…
Collaboratively designed and built a 1000-person capacity pop-up event space on top of a multi-story car park in the heart of Brixton. This was for use in both summer and winter. Summertime it became Brixton Beach; a Miami-themed beach party haven. For winter a complete transformation took place to the North Pole Saloon, an alpine forest refuge. Two opposite designs right in the middle of the concrete jungle
BRIXTON BEACH
400 tonnes of play sand imported
2 nightclubs enclosed built
Numerous Beach Hut street food service outlets
A volleyball court & screening
2 bars
NORTH POLE SALOON
300sqm log cabin with roof
40x 20m stretch tent covered the street food vendors
Wooden cabins built for street food service outlets
12 custom-made VIP alpine lodges, decorated in individual themes for private bookings
North Pole Saloon Nightclub and performance space
Sustainability:
The ethos from the BR team was always ‘re-use re-use re-use!’ so each changeover so much of the materials used for the prior season build was de-constructed, processed and stacked on the rooftop.
Our team of carpenters then began the onerous task or re-building a completely new design using the same materials! Obviously, we had some residual waste but that was removed and recycled by our good friends at Zero Waste.